• BRITISH AGENCY • SIX OFFICES • FOURTEEN MARKETS • SINCE 1997

Global Reach.

Local Relationships.

We place the world’s best food, drink and destination brands where they belong — through six offices that know their markets by name.

TRUSTED BY

Tesco Marks & Spencer ICA (Sweden) City'super (Hong Kong) Woolworths (Australia) - Cathay Pacific Emirates Singapore Airlines - Systembolaget - ATTA
Tesco Marks & Spencer ICA (Sweden) City'super (Hong Kong) Woolworths (Australia) - Cathay Pacific Emirates Singapore Airlines - Systembolaget - ATTA
WHAT WE DO

Five practices,
One platform.

We’ve spent twenty-eight years learning how brands and destinations move across borders. Below are the five practices that carry that knowledge — together, they form a single platform serving food, drink and tourism clients across our network.

/01.

Brand Distribution & Brokerage

From shelf to chef. We open accounts with retailers, wholesalers and on-trade buyers in markets where local relationships matter more than catalogues.

/02.

Trade Show Representation

Anuga, ProWein, IFE, WTM, ITB, HKTDC and more. We represent client brands and regions at the world’s most important industry fairs — with strategy, not just stand-staffing.

/03.

Market Entry Strategy

Before the first invoice, the right plan. We help brands assess opportunity, structure pricing, choose channels, and select partners across new markets.

/04.

Destination Marketing

Regions, cities and countries telling their story to the world’s adventure, gastronomy and luxury travel buyers – through programmes, fairs, FAM trips, and editorial.

/05.

Experience
Design

Immersive trade events that turn places, products and brands into bookings. AdventureWeek programmes, gastronomy roadshows, wine and olive oil routes.

OUR MARKETS

Six offices.
Fourteen markets.
Twenty-eight years.

Each office is built around a different market reality. Our London team works the British and Commonwealth retail trade. Stockholm covers the Scandinavian monopolies and modern grocers. Hong Kong handles Greater China and Southeast Asia. Melbourne moves brands into Australia, Japan, Korea, Indonesia. Pune builds positions in Indian tier-1 retail. And Thessaloniki — the only outbound office in the network — takes Greek brands and places out to all of the above.

6 offices · 14 markets · 28 years

UK

RECO UK

London · HQ

United Kingdom + Commonwealth retail and on-trade

SK

RECO Nordic

Stockholm

Scandinavian monopolies & modern grocers

AS.

RECO Asia

Hong Kong

Greater China · Hong Kong · Southeast Asia

IN

RECO India

Pune

Indian tier-1 retail · expansion to tier-2

AUS

RECO Oceania

Melbourne

Australia · Japan · Korea · Indonesia

GR

RECO Hellas

Thessaloniki · Outbound

Greek brands & destinations into all fourteen markets

WHAT'S COMING UP

Twenty-plus events.
One calendar.

The fairs and events where our clients meet their next buyer, partner or operator. We exhibit at, organise, or co-produce more than twenty industry programmes a year — across food, drink, retail and tourism.

Wherever you want to take your brand
we're already there.

Tell us where you want to go. We'll tell you how.