An exciting and prestigious promotional initiative in collaboration with National Geographic Traveller UK, designed to highlight the authentic spirit, landscapes, gastronomy, and experiences of a Region, Municipality, or tourism destination through the creation of original cinematic content filmed in selected locations. The material will be produced exclusively for the UK audience, offering a captivating narrative that showcases the destination’s identity and uniqueness.

The initiative will culminate in a high-profile media event in London, bringing together leading travel journalists, influencers, and travel professionals in a luxurious central London setting. The event will position the Region, Municipality, or destination as one of Europe’s most inspiring locations for culture, nature, and sustainable travel.

As part of this promotional campaign, representatives will attend the Travel Media Awards 2026 as official guests and sponsors, providing unique networking opportunities with top media professionals, editors-in-chief, and key decision-makers in the travel industry. The sponsorship includes logo placement and mentions across all promotional materials and media channels before and during the event.