Export success is rarely decided by product quality alone. More often it is decided by whether the right buyer has met the right brand at the right moment, at a price that works for everyone in the chain. Since 1997, RECO has acted as the commercial bridge between producers and the importers, distributors, retail groups and foodservice operators who decide what a market actually stocks.
We are not a directory. We work as an extension of your commercial team in markets where we already hold the relationships.

WHAT WE DO
— Route-to-market planning by category and channel
— Identification, vetting and appointment of importers and distributors
— Introductions and listing negotiations with retail and on-trade buyers
— Trade terms, margin structure and promotional calendar planning
— Sampling, tasting and buyer presentation programmes
— Ongoing account management and sell-through review

HOW IT WORKS
We begin with an honest assessment of where your brand can win. We then build a shortlist of partners we would put our own name behind, manage the introduction and negotiation, and stay involved after the first order – because the first order is not the hard part.

WHERE
Fourteen markets across the UK, the Nordics, Southern Europe, Asia, India and Oceania, coordinated from six offices.